... FOREO COMPLETELY REDESIGNS THE TOOTHBRUSH ...
At CES 2014, Swedish company FOREO revealed their latest, disruptive design: the ISSA.
The ISSA is the first, complete redesign since 1954 of a classic, everyday tool – the toothbrush. Focusing on form and function, the ISSA is a bold lifestyle statement that also is gentler and more hygienic for your teeth. The soft, flexible, and colorful silicone is non-porous, meaning it’s less likely to absorb microbes. The silicone bristles are also much gentler, yet still effective with its high-intensity pulses.
... FOREO COMPLETELY REDESIGNS THE TOOTHBRUSH ... At CES 2014, Swedish company FOREO revealed their latest, disruptive design: the ISSA. The ISSA is the first, complete redesign since 1954 of a classic, everyday tool – the toothbrush. Focusing on form and function, the ISSA is a bold lifestyle statement that also is gentler and more hygienic for your teeth. The soft, flexible, and colorful silicone is non-porous, meaning it’s less likely to absorb microbes. The silicone bristles are also much gentler, yet still effective with its high-intensity pulses.
Jun 09, 2014
